Electronic Arts, AT&T, and WarnerMedia today announced the completion of EA’s $1.4 billion cash acquisition of Playdemic Ltd. from Warner Bros. Games, subject to usual purchase price adjustments.
Playdemic is a leading mobile gaming company best known for the award-winning Golf Clash game, which allows players from all over the world to compete in real-time. Golf Clash is one of the most popular mobile games in the United States and the United Kingdom, with over 80 million downloads to date.
This purchase is part of Electronic Arts’ mobile expansion plan, which aims to provide new interactive entertainment to its global network of nearly half a billion players.
Andrew Wilson, CEO of Electronic Arts, said:
“We are thrilled to officially welcome the Playdemic team, enhance our growing mobile portfolio, and expand our leadership in sports.
“We’ll continue to expand and invest in UK talent while also deploying mobile teams around the world. We’re pleased to provide even more outstanding and innovative mobile gaming to various audiences around the world now that Playdemic is part of Electronic Arts.”
Electronic Arts’ portfolio now includes over 18 of the leading mobile live services in fast-growing genres like lifestyle, casual, sports, and midcore gaming, thanks to the addition of Playdemic. The combination of Playdemic’s track record of generating unique games and excellent live services, as well as the IP of sports industry giant Electronic Arts, among other things, creates interesting growth potential.